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Spanish Tourism industry fears an offensive by the Arabs

The Spanish tourism sector is facing in the coming months the volatility of its ultimate weapon, the so-called tourists rendered, which could be tempted in the near future by the songs of Arab countries in conflict. According to industry players, the end of the riots will give way to an ambitious strategy by the Maghreb to regain its former clients, who will attempt to recapture the language of the offer and the rock-bottom prices.

In the opinion of Malaga, the Costa del Sol prepares to face the challenge of responding to a price war with other attributes such as quality and tradition against the packages available. José Carlos Escribano, president of the Association of Hoteliers of the Costa del Sol (Aehcos) recognizes that precipitates a period of great competition in which the province can not use the same claims that the Maghreb countries. "It is interventionist in economic areas, which may at prices impossible to compete," he highlighted.

Joaquin Gamboa Fernandez, vice president of the Business Association of Travel Agents (AEDAVE), no sweetens the aggressiveness of the rival tour, which will play in other forms of companies, nationalized airlines and opportunities to launch packages with exceptionally cheap rates. Nor, he says, is desirable for the Costa del Sol, in his opinion, should not accept the gauntlet of sales and price wars. "That always leads to loss of quality," he adds.

Both Fernandez and Escribano Gamboa, who joins the manager of the Tourist Board of the Costa del Sol, Arturo Bernal, believe that fate has to be prudent and rely on its competitive advantages, health care quality and safety, exceptional value this type of tourists.


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